This page is brought to you by ECA and IP Australia
Intellectual property (IP) rights protect your ideas. It could include a brand, logo, invention, design or artistic work, or new plant variety. IP rights legally protect your idea and give you the exclusive rights to profit from them.
The most common types of registered IP rights are:
Trade marks– protect logos, words and other branding. You can check potential availability of your trade mark using IP Australia’s TM Checker tool
Your idea must be new or original, but determining whether your idea is new or not is not always easy.
Applying for an IP right to protect your idea can be critical if you want to build a business and establish your presence in a market.
Protecting your IP overseas
Protection of your IP in Australia doesn’t automatically protect it internationally. If you operate all or parts of your business overseas, you may want to register IP in that country. For more information about keeping your IP protected as you expand your business overseas, visit the IP Australia website.
To learn more about IP and what it means for your business, please visit IP Australia’s website.