China Services
Australia National Pavilion on JD.com – Your Gateway to the China Ecommerce Market
The Export Council of Australia, China and Beyond, and JD.COM have joined forces to create a pathway for Australian exporters to sell directly to Chinese consumers. This will be achieved through a new JD.COM Australia National Premium Product Pavilion, providing a spotlight for top Australian brands.
The following products will be included
- Cereals, edible oil and nuts
- Beverages and alcoholic drinks
- Snacks and confectionary
- Healthy food/health supplements
- Fashion and wool products
- Baby and maternity products
- Natural skincare
- Hygiene products
Key benefits
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Low market entry cost into the China market
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Brand endorsement by both Australian and Chinese government and industry bodies
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End-to-end support in China for import, logistics order fulfillment, and brand promotion
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Optimized profit margins with selling directly to end consumers
Key requirements (post certification- assistance will be provided throughout)
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Have a registered trademark in China
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Have a company/product registration as per Chinese regulations
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Be China ready – have completed a short training course
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Be an ECA member
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Obtain Certificates of Origin from ECA
Costs / contact
Costs
Total accreditation cost: $580 p/a
Who to contact
Stefanie Harter via email on stefanieharter@export.org.au
Sara Cheng via email on scheng@cnbeyond.com.au
China Fit Self-Assessment Tool
This is for Australian exporters seeking to access JD.com, China’s largest e-commerce marketplace*.
WorldConnect – 2026 ANZ Sourcing Mission to Canton Fair
The Export Council of Australia wishes to invite Australian businesses interested in establishing new supplier and manufacturing partnerships in China to participate in the 2026 ANZ Sourcing Mission to the Canton Fair (广交会). This initiative has been developed by WorldFirst, China and Beyond, Zappy, and Magical Cargo International to support businesses identify capable suppliers and form long‑term, trusted relationships across China’s manufacturing ecosystem.
Why Join this Mission
Participants will gain structured, on‑the‑ground exposure to China’s manufacturing landscape. The mission involves a two‑day guided visit to the Canton Fair, the world’s largest trade showcase, where attendees can meet suppliers directly and explore key product categories.
Factory Visits & Industry Insights
The program continues with three days of factory visits across Guangdong Province, offering firsthand visibility into production processes and supplier capability. Visits include specialised industrial clusters in Guangzhou (beauty and apparel), Foshan (home appliances and furniture), and Dongguan (electronics), enabling participants to assess quality, capacity, and fit for their business needs.
Support, Guidance & Local Expertise
Participants will benefit from a curated itinerary, a comprehensive pre‑departure China guide, daily shuttle services, workshops, a welcome dinner, working lunches during factory visits, and translation support throughout the trip. A preferred group rate at a five‑star hotel in Guangzhou’s CBD is available.
Estimated Costs
Participants to cover their own flights, accommodation, and most meals. Overall cost will depend on your travel choices, hotel selection, and personal spending.
Securing Permits in China
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IP Protections in China
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